Build foundations

Shopify / WordPress

Plan for discovery

SEO Keywords / AEO

Make informed choices

Product research

Present with clarity

Structure / Layout / Readability

FROM LEARNING TO DOING

What can you
put into practice?

Give your learning a tangible purpose. Practice with your chosen courses to build a site, organize content, and develop an actionable approach to optimization.

0
Practice building Shopify product and store pages
0
Practice creating core WordPress pages
0
Create a keyword and content topic list
0
Review titles, links, and essential page settings
See the learning path

An action behind every module

Learn by doing. Use your own brand, products, or content as practice material and develop a project of your own.

Build foundations for what comes next

Project completion depends on your practice and execution. Traffic, rankings, and sales also depend on the market, content, and ongoing operations.

EXPLORE THE COLLECTION

Six topics. More ways forward.

Start with what your current project needs and build your site and content skills step by step.

SEO Keyword Research

Turn scattered keywords into an actionable content plan by understanding search intent.

Product Research

Build a product evaluation process around audience needs, competition and costs.

Shopify Store Building

Follow a step-by-step store-building workflow, connecting products, pages and navigation.

Page Layout & Design

Give your pages a clear information flow so visitors can find content, understand value and take the next step.

WordPress Website Building

Understand the building blocks of a website and create a content or business site step by step.

Answer Engine Optimization

Learn to organize clear answers around specific questions, making content easier to understand and reference.

A CLEAR WAY TO LEARN

Let your project guide your learning.

Choose a goal
01

Decide whether to build a store, create a site, plan content or improve a page.

Pick your topics
02

Choose one, three or all six topics to match your needs.

Follow and practice
03

Read the instructions, review the images and try the steps in your project.

Review and refine
04

Review your structure, content and settings, then refine your work.

FIND YOUR STARTING POINT

Choose the scope that fits your goals.

Start with one topic or connect several. Every plan uses images with written explanations.

Focused Start
¥ 59 CNY · Proposed plan price
Focus on your next task and start practicing with one course.
Choose any 1 of 6 courses
Step-by-step images + explanations
Read at your own pace
For one focused learning need
Preview course selection
Connected Learning
¥ 99 CNY · Proposed plan price
Choose three courses that connect around your learning goal.
Choose any 3 of 6 courses
Step-by-step images + explanations
Read at your own pace
Connect site building, layout and search
Preview course selection
Complete Collection
¥ 199 CNY · Proposed plan price
Explore all six topics and choose your path around each project.
Includes all 6 courses
Step-by-step images + explanations
Read at your own pace
For a broad project learning path
Preview course selection
BEFORE YOU START

A few things before you start.

Are these video courses?

No. Every course uses images with written instructions. There are no video lessons. Read each step, follow along and revisit the instructions you need.

Where should a beginner start?

Start with Shopify for an online store, or WordPress for a content or business website. Then add page layout and keyword research.

How do the six course categories differ?

Shopify and WordPress focus on building sites. Page Layout covers presentation, Product Research covers product decisions, SEO Keywords covers search demand and content planning, and AEO covers organizing answers around questions.

What do the ¥59, ¥99 and ¥199 plans include?

The proposed plans are ¥59 for any one course, ¥99 for any three, and ¥199 for all six. Every plan uses images with written instructions. Final purchase terms must be confirmed by the seller.

Read all FAQs
YOUR NEXT STEP

Start with the skill you need next.

Choose your goal, then find a tutorial combination that fits.

Explore all courses